By Katie Cattell, Copywriter
Last but certainly not least, we're kicking off the new year by rounding up our top Brandables examples from December 2019. Spanning across categories, these influencer campaigns represent the best that Food & Drink, Kids & Parenting, Over-the-Counter, and more have to offer. Plus, with a mix of evergreen and holiday content, there's a little something here for everyone!
Interested in running a Brandables campaign like the examples you see below? Check out our latest Case Studies to see how our unique approach to influencer marketing drives results. And, don't forget to explore our recently released 2020 Trend Predictions and Social-Influencer Industry Trends to Watch in 2020 for fresh new ideas on how to make your campaign strategy stand out in the new year.
JOHNSON’S® Kids’ Hair + Walmart
The Tom Co has her boys' bathtime routine down to a science—and it's all thanks to the JOHNSON’S® Kids’ Hair collection at Walmart! Her kids love the gentle No More Tears® formula, and The Tom Co loves that it's hypoallergenic, paraben-free, Ophthalmologist- and Pediatrician-tested, AND creates smooth and silky locks every time! As for us, we love how she captured audiences' attention with her adorable photography and approachable haircare tips!Everything You've Asked About My Boys' Hair by The Tom Co
Johnson & Johnson® Choose to start healthy
The sniffles are never fun, especially when you're a stay-at-home. Luckily, The Cinnamon Mom has just the cure! She teamed up with Johnson & Johnson® over-the-counter products to create the perfect medicine cabinet stock-up for parents everywhere. She combined helpful wellness tips with unbeatable savings for the ultimate way to prepare for the winter sickness season.
Papyrus + duane reed
The best way to spread holiday cheer is sending Papyrus greeting cards to loved ones far and near! So, Ever Blue Pearls headed to her local Duane Reade to stock up—their wide selection ensured that her Hanukkah season went off without a hitch. She encouraged her readers to do the same thing, too—pointing out the timeless versatility of a well-written, high-quality greeting card.
Neutrogena + Walmart
For the perfect everyday makeup routine that does double duty by preventing breakouts, too, Bianca Enchanted pointed her followers towards the Neutrogena SkinClearing® line at Walmart. By providing some fun before-and-after shots and her personal review of the products, we love how Bianca Enchanted made the secrets for her everyday glow accessible and affordable for everyone!
Simple Mills® + Target
For a guilt-free way to get her sugar fix, Baran Bakery starts with Simple Mills® Almond Flour Brownie Mix from Target. They're naturally gluten-free, paleo-friendly, and are made with coconut sugar for nutrient value, so they're a delicious way to balance out the richness of the holiday season! Plus, can we talk about how delicious her product photography is?!
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