Pinterest Upgrades for Holiday Sales Push
In our company’s work as a Pinterest Marketing Developer Partner, we’ve known for a while that people use the platform to plan far in advance. For example, back-to-school prep begins not long after summer recess, and Halloween starts peaking in mid-August. Holding to form, Pinterest itself just announced a set of features to help retail brands just in time for them to finalize their marketing plans for the holiday season. It’s another example of how the Pinterest team’s focus on commerce drives unique sales opportunities.